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Smobhub, Fraunhofer Institute and BABLE Smart Cities Join Forces to Accelerate the Impact of the Global Mobility Call

Smobhub, the Fraunhofer Institute for Industrial Engineering (Fraunhofer IAO) and BABLE Smart Cities proudly announce their collaboration to further enhance and disseminate the findings of the second edition of the Global Mobility Call, an event co-organised by IFEMA Madrid and Smobhub and taking place at the IFEMA Madrid venue from 24-26 October 2023. Together, these organisations are set to deliver a dynamic post-event content report that not only encapsulates the essence and main conclusions of the Global Mobility Call but also positions the event at the centre of driving the international conversation around sustainable mobility innovation and trends.

The Global Mobility Call stands at the forefront of sustainable mobility, offering a unique platform for international industry leaders and innovators to collaborate, share knowledge and create valuable business opportunities. The event brings together nearly 400 speakers across eight different itineraries, facilitating a leading sustainable mobility ecosystem that connects the most important stakeholders across all industries, including government, business, academia, startups and media.

Fraunhofer IAO is a powerhouse of applied research and a top institute of the German-based Fraunhofer-Gesellschaft, the world’s leading applied research organisation. BABLE Smart Cities, a spin-off of Fraunhofer, has a proven track record of over €2 billion in smart city investments. Smobhub is a company that transforms the European extended sustainable mobility ecosystem by connecting all stakeholders investing in sustainable mobility to build business alliances while also curating the most relevant content and discussion topics that will shape the future of sustainable mobility. Collectively, these organisations will leverage their expertise and international networks to drive enhanced conclusions from the Global Mobility Call event and further its impact through the creation of the post-event content report that ensures all stakeholders gain the greatest impact from the event and its findings.

“Three years ago, at Smobhub, we came to the conclusion that there should be an international forum where all the key players and top investors in the sustainable mobility ecosystem could come together to discuss the main issues shaping the mobility of citizens in the future as well as generate new synergies and business alliances that had previously not yet been explored or fully exploited. Therefore, we created the Global Mobility Call, together with the best possible ally, IFEMA Madrid, one of the most important fairgrounds in the world. The event encompasses all the most relevant stakeholders, from more than 15 sectors of activity, and including almost 400 executives from all over the world, joining together to share a unique space for debate, networking and business,” comment Juncal Garrido and Juan José Lillo, Co-Founders of Smobhub.

"For more than 10 years, Fraunhofer IAO has dedicated an applied research focus to the design of future-oriented urban and mobility systems. We take a holistic approach, collaborating across sectors and networks to strategically bring innovations to realization. The Global Mobility Call will feature top mobility innovators - from start-ups to global market leaders - and we are looking forward to the potential of new partnerships and solutions that can come from the new connections and knowledge facilitated by this event that is defining the mobility of the future," remarks Steffen Braun, Director of Center for Urban Systems Engineering at Fraunhofer IAO.

"The Global Mobility Call is the premier event for sustainable mobility, bringing together international stakeholders and industries for developing shared knowledge, networking and creating new opportunities. This is directly in alignment with the work we are doing at BABLE to accelerate change for a better urban life through knowledge and market access for the public and private sectors, and we are excited about this partnership and opportunity to expand the reach and impact of the Global Mobility Call and its findings throughout Europe," says Alexander Schmidt, CEO of BABLE Smart Cities.

Don't miss out on this transformative journey! Join the leaders, innovators, and visionaries shaping the future of mobility at the Global Mobility Call. Get your pass today and get 50% off at


For media inquiries and more information, please contact:

Tamlyn Shimizu

Global Partnerships & Communications Lead at BABLE Smart Cities


About Smobhub: Smobhub redefines the sustainable mobility ecosystem, creating a new holistic dimension that enhances the connection and alliances between industries and institutions. Learn more at

About Fraunhofer IAO: Fraunhofer IAO bridges the gap between innovative research and industrial application to drive technology advancement and market success. Learn more at

About BABLE Smart Cities: BABLE accelerates the change for a better urban life by supporting urban stakeholders in creating sustainable, innovative and inclusive cities and towns. Learn more at

About the Global Mobility Call: The premier event for sustainable urban mobility solutions. Learn more at

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