Use Cases on BABLE are real-world reference projects sharing insights and learnings to show you what is already possible. Each Use Case contains a list of achieved benefits, driving factors, financial information, advices for replication and links to relevant Solutions and the implemented Products. There is also the opportunity to contact the BABLE users who participated in implementing and managing the Use Case.
Location-based marketing as part of the Smart City App Reutlingen
The smartphone applications provides local businesses and restaurants with the opportunity to market offers towards visitors and inhabitants based on geo-localisation technology. The scheme was rolled out within the historic city center of Reutlingen.